“INspired is a book that every marketing executive should read.” -Allisha Watkins, Shopper Marketing at MARS, Inc.
Are you interested in learning more about influencer marketing? You KNOW how important it is for your consumer to make an authentic connection with your product. Influencer marketing is the #1 way to make that happen.
Our newest book INspired: The Growing Power of Social Influence on Shopper Decisions answers ALL of your influencer marketing questions and gives you the steps to start implementing it in your content marketing strategy.
Influencers, who they are and how to select them, content do’s & don’ts and paid media, FTC compliance and legal talk, measurement and assessment - We’ve got it all.
We can’t wait to share it with you!